great post- thanks, Scott!

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Social Media Manager’s Role in Today’s Business Economics Business economics: is that part of economic theory, which focuses on business enterprises and inquires into the factors contributing to the diversity of organizational structures and to the relationships of firms with labor, capital, and product markets. Social Media Managers play a vital role in today’s marketing strategy of many enterprises. However, did you know the effects and role of social media managers in today business economics? Social Media Managers are the drive in the future of marketing campaigns, and how the next generation is communicating on a peer-to-peer level with a company. Today’s social media mangers are responsible for the everyday transactions of the company on-line, through a blog, Twitter, or Facebook page. Each manager controls what the customer sees and wants them to know about the company. They monitor reviews of the company on amazon.com or a customer’s response to bad or good service of a restaurant. In addition, to the critical role they play in the company’s marketing strategy they also play a lesser-known role in business economics. They help drive customers towards the company to sell more products or the monitor trends in what the customer wants or needs. They see an uprising in people wanting this change a product X though Twitter. They then go to R & D and propose the change to them, followed by the change being made and driving more customers to the product with that change causing an increase in profits. The same for can be said about restaurants. A restaurant social media manger notices a increase in Facebook status updates saying the newest special is a hit, thus the demand for the product is increase, and the restaurant next can make a choice in which to run the special longer or make it part of the everyday menu. Through marketing campaigns, Social Media Mangers can provide a service to the customers by telling them a special deal only available though a Facebook status update, and with a special code, they can get a percentage off the service or product. This not only allows current customers to do repeat business, but also allows for more returning customers who can retry the service or product. This type of strategy can also provide a door for new customers to try the product and drive the demand for the product higher thus driving up profits. Social media managers also provide a deeper look into what customers want or do not want on an individual level, and using data collected though these managers a company can drive the profit of the company on an upward swing. It is wise to use social media mangers in way to truly use them for what they do best, interact with the customers, and provide a high-tech way to look in the demand and supply of the product or service. Please do not forget to follow me on Twitter! Tell we meet again KEEP MOVING FORWARD! Read more at scottsumner1.wordpress.com